Training

The Talisman Group’s Training Program prioritizes raising the acumen of the organization to effectively engage potential customers and differentiate the value of their offerings.

Over the last decade, The Talisman Group’s proven Sales Process has successfully accelerated the development and productivity of hundreds of sales and account executives nationwide to secure billions in government contracts.

Phase 4:

The Talisman Group’s Training Program consists of 3 distinct Modules, tailored to Leadership, Management, and the Sales / Business Development organizations, and the curriculum is custom-made to educate the audience based on their respective roles and responsibilities in developing government business.

training diagram

The Talisman Group’s course curriculum and training sessions educate the:

Leadership Team on the Strategic Plan and approach to enhancing market share within the Public Sector.

Management Team on the agencies, programs, and contracts to target that align to their core capabilities and offerings, and the Sales Process for developing robust pipelines of qualified opportunities.

Sales and Business Development Teams on the required actions of each Stage of the Sales Process, the resources available to move an opportunity forward, and Customer Engagement techniques to effectively articulate value and differentiate offerings to negotiate favorable government contracts.

“In order to Catch the gofer, you need to think and act like the gofer.”

~ Caddy Shack